Digitalizar o comércio de proximidade: desafios e soluções 2026

75% das PME comerciais são invisíveis no Google em 2026. A digitalização do comércio de proximidade passa por três etapas: a auditoria da presença digital (Score Maps), a otimização da ficha Google Business (onboarding sem atritos) e a monitorização contínua das avaliações dos clientes. A COLHYBRI oferece estes três serviços por 10 EUR/mês com 0% de comissão.

75%

shops invisible on Google

76%

local searches > purchase

10 EUR

monthly subscription

commission

Why digitalize local commerce?

Digital presence is now the first point of contact between a shop and its customers. 76% of "near me" searches lead to a purchase within 24 hours (Google, 2025). A shop invisible on Google mechanically loses potential customers to better-referenced competitors.

What are the 3 steps of digitalization?

Step 1: digital presence audit (48-hour Score Maps, Google Business listing and reviews assessment). Step 2: zero-friction optimization (30-second onboarding, listing completion, photo upload). Step 3: continuous monitoring (negative review alerts, ranking tracking, post-visit QR code review generation).

How much does COLHYBRI cost?

COLHYBRI offers a merchant subscription at 10 EUR per month with 0% commission. This includes Maps+ audit, Google Places onboarding, post-visit review generation and real-time monitoring. Compared to delivery platforms (30% UberEats, 25% JustEat), COLHYBRI preserves small shop margins.